Marketing and Advertising Services for HVAC Companies
HVAC Companies
SPARKVertical helps HVAC professionals maintain steady schedules and profits year-round with targeted marketing strategies that adapt to seasonal sales spikes and local weather patterns.
We create campaigns to promote maintenance and tune-up services, filling gaps between peak demand periods in winter and summer. By highlighting your expertise and testimonials, we help you close sales based on value—not just price.
HVAC is a highly competitive field, with large providers, small operations, and franchises all vying for market share.
SPARKVertical partners with growth-focused HVAC companies across the U.S. to boost online visibility, increase lead conversion, optimize ad spend, and eliminate ineffective, fragmented marketing efforts.
SPARKVertical only works with ONE CLIENT - per Vertical - Per market*
*Not only does this mean one plumber per territory, but we understand that in some cases, verticals overlap, such as Plumbing and Restoration Services. Therefore, we will check with our existing client (if and when applicable) to discuss potential conflicts of interest before taking on a new client.
We Specialize in marketing HVAC Repair, Replacement, and Preventative Maintenance Services:
Whole Home Comfort Systems
Gas and Electric Furnaces
AC
Mini Split Units
Air Purification
Ventilation
Specialty Repairs
Inspections and More
Beyond HVAC, SPARKVertical has expertise across all market sizes and time zones for various home services, including plumbing, restoration, leak detection, painting, insulation, roofing, and pressure washing.
Our hyper-local marketing approach builds connections with homeowners, property managers, HOAs, and referral partners, helping drive jobs and revenue to your business through collaboration with other non-competing companies in your area.
SPARKVertical Delivers a comprehensive suite of services
Our approach Eliminates redundancies, ineffective Advertising, and fragmented messaging.
Our Services include:
Weekly Scheduled Meetings - Regular check-ins to stay aligned with your goals, allowing us to be proactive.
Pay-per-Click Advertising Management - We optimize and manage your digital ads to cost-effectively turn searches into customers.
SEO and Search Profiles – Full management of your Google, Bing, Yelp, Nextdoor and other profiles.
Target Client and Referral Partner Research - We connect you with decision-makers and help build strong relationships.
Social Media Marketing – Setup and management of your Facebook, LinkedIn, and other key platforms.
Reputation Management – Generating positive reviews and effectively handling negative ones.
Hiring Assistance - Optimized job listings, candidate screening, and interview tips to streamline hiring.
Customer Service Monitoring and Support - Training and management support to boost conversions from inquiry calls to paying clients.
Graphic Design - Logos, branding, flyers, vehicle wraps, trade show materials, and more.
Print Services - Full-service print management for business cards, flyers, banners, and more.
Uniforms—Custom-branded t-shirts, hoodies, caps, jackets, and more, fully managed for your team.
We do the heavy lifting of Marketing, Advertising, and Business Development, so you can focus on Growing your business.
Don’t leave money on the table For Your Competition.
We deliver:
More Efficient Advertising – Achieve better returns on your investment with targeted, highly effective campaigns.
Increased Lead Conversion – Train CSRs, technicians, and sales reps to manage expectations, handle challenges, and communicate service value.
Enhanced Reputation Management – Set clear expectations, deliver on promises, and encourage satisfied customers to share positive reviews online.
SPARKVertical has years of experience with independent home service businesses, consistently delivering above-average conversion rates through precise, engaging digital marketing campaigns that drive qualified leads to your CSRs. We also offer CSR training to manage expectations, upsell effectively, and boost conversions.
If you have trusted manufacturer or supplier relationships, we can integrate branding and special offers to provide a seamless consumer experience.