Marketing and Advertising Services for Painting Companies

Residential and Commercial Painting Companies

SPARKVertical has extensive experience helping residential and commercial painting companies remain busy and profitable year-round by effectively managing campaigns designed to drive interior and exterior painting projects. In most markets, franchises and regional powerhouses dominate the field, with independent operations relying heavily on word of mouth and signage to generate leads. We can help effectively manage budgets of every size to steadily snowball business growth, lead generation, and conversion.

SPARKVertical works with select growth-focused painting companies and other home service providers. We help our clients stand out online, convert more leads to sales, spend ad budgets more efficiently, and stop wasting time and money on decentralized, fragmented marketing and advertising efforts that don’t drive sales.

We help our clients outrank The local competition.

We tailor our approach to fit your unique goals and territory, ensuring marketing efforts feel natural to local customers and avoid reaching irrelevant audiences.

In addition to Painting, we have proven our expertise in large, medium, and small markets - in every time zone - for a wide variety of home service providers, including Plumbing, Restoration, Leak Detection, HVAC, Insulation, Roofing, Pressure Washing and more. In many cases, our work with other non-competing businesses in your service area can help drive revenue your way (and vice versa) as we master hyper-local marketing and build positive relationships with homeowners, property managers, HOAs, and other key referral partners.

SPARKVertical only works with ONE CLIENT - per Vertical - Per market*

*Not only does this mean one plumber per territory, but we understand that in some cases, verticals overlap, such as Plumbing and Restoration Services. Therefore, we will check with our existing client (if and when applicable) to discuss potential conflicts of interest before taking on a new client.

SPARKVertical Delivers a comprehensive suite of services

Our approach Eliminates redundancies, ineffective Advertising, and fragmented messaging.

Our Services include:

  1. Weekly Scheduled Meetings - Regular check-ins to stay aligned with your goals, allowing us to be proactive.

  2. Pay-per-Click Advertising Management - We optimize and manage your digital ads to cost-effectively turn searches into customers.

  3. SEO and Search Profiles – Full management of your Google, Bing, Yelp, Nextdoor and other profiles.

  4. Target Client and Referral Partner Research - We connect you with decision-makers and help build strong relationships.

  5. Social Media Marketing – Setup and management of your Facebook, LinkedIn, and other key platforms.

  6. Reputation Management – Generating positive reviews and effectively handling negative ones.

  7. Hiring Assistance - Optimized job listings, candidate screening, and interview tips to streamline hiring.

  8. Customer Service Monitoring and Support - Training and management support to boost conversions from inquiry calls to paying clients.

  9. Graphic Design - Logos, branding, flyers, vehicle wraps, trade show materials, and more.

  10. Print Services - Full-service print management for business cards, flyers, banners, and more.

  11. Uniforms—Custom-branded t-shirts, hoodies, caps, jackets, and more, fully managed for your team.

We do the heavy lifting of Marketing, Advertising, and Business Development, so you can focus on Growing your business.

We can Promote all of your Painting Services: 

  • Interior Painting

  • Exterior Painting

  • Color Consultation

  • Textured and Faux Finishes

  • Graffiti Cover-up

  • Commercial Painting

  • Cabinets, Trim, and Intricate Surfaces

  • And More!

Don’t leave money on the table For Your Competition.

We deliver:

  • More Efficient Advertising – Achieve better returns on your investment with targeted, highly effective campaigns.

  • Increased Lead Conversion – Train CSRs, technicians, and sales reps to manage expectations, handle challenges, and communicate service value.

  • Enhanced Reputation Management – Set clear expectations, deliver on promises, and encourage satisfied customers to share positive reviews online.

Are You Ready To Grow Your Painting company?
Contact us To Learn More

Weekly Meetings • Actionable Reporting • SEO • Website Development • Digital Advertising • Direct Mail • Email Marketing • Social Media • Reputation Management • Market Research • Lead Generation