The SPARKVertical Blog
The Top 7 Free Platforms Your Business Needs To Be On Now
With the dramatic rise in competition for all home service businesses and the impact of the most recent Google Core Update, we wanted to share the best ways you can market your company and improve how you show up in searches WITHOUT having to pay for advertising. Read more…
What's More Priceless Than Your Time?
Time packets are a discreet block of time on your calendar, devoted to a single purpose. They’re the gift you receive and give to others, when you choose to schedule out parts of your day and reap the benefits of a proactive day. The more focus you put into determining what tasks are most urgent, and filling your calendar with these first will set you up to accomplish what’s most important first. Read more…
How To Get 3 More Hours, EVERYDAY.
Each interruption costs 3 minutes, and on average a company owner is interrupted every 8 minutes. It takes over 25 minutes to get back to the same focus. How much time are you losing each day, and what are you willing to change to get it back? Read more...
On Setting Goals For Your Business
Right now, there’s a lot of uncertainty about what the next several months or even years might look like. You may find setting goals difficult. I’d like to walk you through some of my tips and advice for setting goals in your business.
A goal is basically a bridge between your vision--the dreams you have for the business--and a plan. Setting goals requires that you keep one…Read more…
Learning the Art of Delegating
Business owners always need to be working ON the business as well as IN the business. If you are spending too much time working IN the business, look for areas that you can delegate to your employees. Read more…
7 Steps To Create Your 3-Year Vision
The problem with having a vision is that for many people, a “vision” of what their business “could be” seems too uncertain and nebulous for them to really get their head around. The idea of creating a vision can be overwhelming, and it causes people to quit working on their vision before they even start. Creating your 3 Year Vision is a way to “look up” from the day-to-day of running your business and be intentional about what you’re building with it. Read more…
Turn Your "To-Do" List Into Your BFF
Most business owners and executives have a ton of things to do. At times it can feel overwhelming. A well organized “to-do” list and system can keep you focused and help you get a LOT more done in a day. Read more…
How Job Descriptions Can Transform Your Business
Last month I talked about making your “To-Do” list your Best Friend Forever. Let’s include job descriptions as another BFF that you need to have. Once you know what needs to be done (using your to-do list), you have to figure out who is going to do it.
Let me tell you a story that demonstrates the importance of creating and using job descriptions…Read more…
The Easiest Way To Grow Your Business For Free
Whenever you’re growing a business, especially a franchise, one of the easiest ways to gain brand awareness and new customers is to take advantage of all of the free social and search platforms available to you. Here’s how to get started…Read more…
Two Thoughts For Business Owners During The Covid19 Pandemic
There is a lot of uncertainty in our world as the COVID pandemic continues to unfold. If you’re a business owner, you may be feeling a sense of paralysis as you’re faced with the overwhelming task of trying to decide what to do next in the face of great uncertainty. I’d like to share two thoughts that are at the top of my mind for business owners struggling to figure out what to do next right now. Read more…